Social Media Leader Facebook Presents Free Small Business Training

If youā€™re wondering how Facebook and Instagram can boost your businessā€™ online presence, you can hear directly on November 19 from Facebookā€™s Small Business Marketing Team and learn about how to amplify your reach to find new customers. Ā  Guided by Facebook professionals,Ā Tech4Growth: Boost with FacebookĀ will teach you the free tools and strategies your business… Continue reading Social Media Leader Facebook Presents Free Small Business Training

Social Media Marketing Leader SocialMadeSimple Named in Inc. 5000

Inc. magazine ranked SocialMadeSimple as 3,943 on its annual Inc. 5000 list, the most prestigious ranking of the nationā€™s fastest-growing private companies. Headquartered in Needham, MA, SocialMadeSimple leverages proprietary technology assets to createĀ marketing automationĀ for brands with multiple consumer-facing locations such as stores, franchises, medical practices, dental practices, real estate agents, mortgage loan officers, and more.… Continue reading Social Media Marketing Leader SocialMadeSimple Named in Inc. 5000

Martech Division, Mediabrands Unveils Media Responsibility Audit

IPG Mediabrands today released its Media Responsibility Audit, the first-of-its-kind, as part of a larger effort aimed at enhancing brand safety and media responsibility in advertising. TheĀ social media platformĀ audit was based on theĀ Media Responsibility Principles Mediabrands recently releasedĀ to the public, which are geared toward protecting brands and the communities that a brand serves, weighing the… Continue reading Martech Division, Mediabrands Unveils Media Responsibility Audit

Wpromote Acquires Metric Digital, Enhancing D2C Performance Marketing Offering

Wpromote just announced its acquisition of Metric Digital, aĀ New York-based digital marketing agency specializing in paidĀ social media, Google ads, Email, and performance creative services. The highly-anticipated acquisition, which closed onĀ March 1, 2020, represents the continued expansion of Wpromoteā€™s East Coast footprint and a significant increase in the agencyā€™s stable of direct-to-consumer digital-native clients. With the… Continue reading Wpromote Acquires Metric Digital, Enhancing D2C Performance Marketing Offering

Areas where you can leverage Twitter Lists for B2B Marketing

B2B marketers make use of Twitter lists that are curated after scrutinizing several Twitter profiles. These lists are kept together in userā€™s profile so as to use as and when needed. The lists help in categorizing and organizing the target audience to enhance and streamline the targeting activity thereby leading to stellar marketing campaigns. Once… Continue reading Areas where you can leverage Twitter Lists for B2B Marketing

Localized Social Marketing Leader SOCi Expands Sales Team

SOCi, Inc., the leading platform for social media and reputation management for multi-location businesses, has appointed two new Regional Vice Presidents of Sales: Tara Thomas and Skip Vish. Both have deep enterprise backgrounds and will be responsible for SOCiā€™s east and central regions, respectively. Based in Charlotte, Thomas will oversee SOCiā€™s east region and joins… Continue reading Localized Social Marketing Leader SOCi Expands Sales Team

Going Beyond With AndBeyond.Media

Going Beyond With AndBeyond.MediaClick Here AndBeyond.Media, the worldā€™s leading on-demandĀ digital mediaĀ group serving over 1 billion MM ad experiences has made a remarkable beginning to 2018 by moving into a sparkling new address and a recently launched business calledĀ ā€˜WORDā€˜Ā that offers Influencer Marketing. Ā  Karan Gupta,Ā CEO,Ā AndBeyond.Media, says, ā€œIā€™m excited about the new office, not only is it… Continue reading Going Beyond With AndBeyond.Media

A Time for Growth: An Interview with Amgen CEO Kevin Sharer

A Time for Growth: An Interview with Amgen CEO Kevin SharerClick Here Kevin Sharer knows something about growth. After stints as an officer in the U.S. Navyā€™s nuclear submarine program and as a junior consultant at McKinsey, the Annapolis graduate went to work for General Electric in 1984. There, he served as a staff assistant… Continue reading A Time for Growth: An Interview with Amgen CEO Kevin Sharer