Today Vivial announces the launch of text messaging, its newest mobile marketing service for local businesses. Unlike other marketing platforms, Vivial is one of the only providers to offer small businesses a comprehensive solution for online, mobile and social marketing.

“Every 60 seconds, 16 million text messages are sent, and 98% of text messages are opened within minutes of delivery,” said Jim Continenza, chairman and CEO of Vivial. “Text messaging is a powerful marketing tool, largely available to large companies. But now Vivial is making it available to small and medium sized business owners ensuring they too can build, maintain and grow loyalty using this highly effective marketing channel.”

With its concise nature, timely delivery and prominent position on a customer’s phone, text messaging allows local businesses to engage directly with customers and prospects. Vivial’s new service will enable businesses to use text messaging to:

• Increase revenue with exclusive offers designed to build loyalty
• Increase customer satisfaction with customer-centric messages
• Reduce churn with relevant and timely touchpoints to create engagement

Text Messaging Integration

Integrated into Vivial’s proprietary dashboard, text messaging is the latest enhancement to the company’s powerful online, mobile and social marketing platform. And with tens of thousands of customers using the Vivial Platform to power their marketing initiatives, the company expects rapid adoption among local business owners.

“Vivial is at the forefront of marketing technology and communications, helping business owners of every size navigate this complex landscape,” said Continenza. “The launch of Text Messaging is one more example of how Vivial helps small and medium sized businesses engage with customers on a personal level.”

ABOUT VIVIAL:

Vivial is a groundbreaking marketing technology (martech) company that offers omni-channel solutions proven to connect brands of all sizes with current and potential customers.

Serving hundreds of thousands of local, national and enterprise customers through direct and indirect channels, Vivial increases visibility, builds loyalty, manages content and tracks results for their customers with an easy-to-use suite of innovative online, social and mobile marketing tools. With an on-demand support staff, Vivial works behind the scenes so that their clients can focus on running and growing their businesses successfully.

Vivial’s success is highlighted by recognitions such as: “Fifth Hottest Technology Company,” Forbes; “Top 10 SEO Solution Providers,” Marketing Tech Insights; “10 Best Marketing Solution,” Industry Era; “30 Fastest Growing Tech Companies,” Silicon Review; and numerous “Best Places to Work” awards from the American City Business Journals.